How to identify, prevent and cure hair damage

Hair damage is unavoidable! Daily wear and tear take their toll on your hair. It seems that no matter how careful you are – whether it’s taking a break from heat styling, extending the time between hair colouring appointments, applying deep conditioning treatments,...

The ‘why’ and ‘how’ of patch testing

Your questions on patch testing answered Anyone who’s ever read our blog will know it’s important to undergo patch testing before you dye your hair. But just ‘why’ is it so important and ‘how’ do you go about it? Beginning with the ‘why’ of patch testing… Permanent...